Just dropped: Must have beauty products to buy in 2024
As we make our way tentatively into 2024, the beauty landscape is undergoing a transformative evolution. Sustainable practices, inclusivity, and cutting-edge technology are set to dominate the industry, driving forward a new era of beauty innovation.
From clean and conscious beauty brands committed to environmental stewardship to advances in skincare technology that harness the power of nature and science, the beauty industry is embracing a holistic approach to beauty that celebrates diversity and sustainability.
Join us as we unveil the must-have beauty items destined to become staples in your regimen, empowering you to look and feel your best with confidence and radiance. Welcome to the future of beauty.
Varu Lip Food Oil, £18
Founded by visionary chemist and makeup guru, Jigna Varu, vegan beauty brand VARU is one to watch in 2024.
In an era where conscious consumerism is on the rise, VARU stands out for its commitment to creating makeup products that not only deliver beautiful results but also provide a multitude of skin benefits.
One product that’s causing a stir among beauty enthusiasts is VARU’s Lip Food Lip Oil. This innovative lip oil offers a blend of hydration and highly pigmented colour, providing nourishment for your lips while delivering stunning, long-lasting payoff.
Lips feel buttery soft without the greasy aftermath. We love the shade Shy, a pinky nude that will compliment any skin tone.
Murad Retinol Youth Renewal Serum, £86
When it comes to Retinol, the beauty market is flooded with products promising the best of this age-defying ingredient.
However skincare guru Murad’s Retinol Youth Renewal Serum stands outits innovative Retinol Tri-Active technology, a powerful blend of fast-acting retinoid that effectively targets fine lines, wrinkles, and uneven skin tone.
Key ingredients such as Swertia Flower Extract enhance skin resilience and promote a more youthful appearance, while Hyaluronic Acid ensures optimal hydration, plumping the skin and minimising dryness.
If you’re seeking a retinol serum that delivers visible improvements without compromising on comfort, look no further.
Philip Kingsley Healthy Hair & Scalp Duo, £63
When it comes to transforming your haircare regime for 2024, this dynamic duo is designed to ensure your hair and scalp are both at their healthiest, most vibrant selves.
At the heart of this duo is the Philip Kingsley Elasticiser, a cult-favourite pre-shampoo treatment beloved by haircare enthusiasts worldwide. This intensive treatment works to deeply nourish, hydrate, and strengthen the mane, leaving it noticeably softer, smoother, and more resilient with each use.
Complementing it is is the Philip Kingsley Flaky/Itchy Scalp Shampoo, a gentle yet effective cleanser specially formulated to address common scalp concerns such as flakiness, itchiness, and irritation.
Say goodbye to dull, lackluster locks and hello to hair that radiates vitality and shine.
Skinny Tan Ultimate Dark Self Tanning Mousse, £24.99
Paving the way for the darkest, deepest, and most ultimate tan shade, this product doesn’t disappoint.
Designed to work harder and last longer than any other tans on the market, this game-changing mousse delivers a flawless faux tan that’s both streak-free and natural.
Enriched with a powerhouse of skincare ingredients including Hyaluronic Acid, Vitamin B5, and Aloe Vera, this formula not only imparts a gorgeous glow but also provides an intense shot of hydration, ensuring your skin radiates from the inside out.
Say goodbye to the telltale self-tan scent and hello to a hue that looks like you’ve just transported home from Barbados.
Evolve Vitamin C Mask, £25
Set to launch in April, this supercharged exfoliating AHA rescue treatment is poised to revolutionise your skincare routine with its lightning-fast results and transformative benefits.
Formulated to tackle common skincare concerns such as dullness, uneven texture, the Miracle Vitamin C Mask is your go-to solution for achieving a radiant complexion in record time.
With its potent blend of exfoliating AHAs, this mask works wonders in just three minutes, instantly brightening, smoothing, and plumping the skin for a youthful and luminous appearance.
With regular use, you can expect to see a noticeable improvement in the clarity and texture of your skin, revealing a smoother, more youthful-looking complexion.
The B Collection Lash and Brow Serum, £10.99
Join the viral sensation sweeping TikTok and beauty aficionados alike with The B Collection’s Lash & Brow Serum.
Formulated with care and precision, this serum promotes healthy growth, helping you achieve the lashes and brows of your dreams in no time.
Made with all-natural ingredients, free from harsh chemicals and artificial additives, you can trust that you’re giving your lashes and brows the care they deserve.
Plus, with its nourishing oils, this serum not only enhances growth but also conditions and moisturises, leaving your lashes and brows looking and feeling their best.
Delhicious Migh-Tea Moisture Body Balm, £12.95
Formulated with a unique blend of natural and sustainable ingredients, this creamy body balm from Counter Culture Store delivers intense hydration to the skin, leaving it feeling soft, supple, and rejuvenated. The rich, buttery texture glides effortlessly onto the skin, absorbing quickly without leaving a greasy residue behind.
At the heart of the Migh-Tea Moisture Body Balm is its signature blend of antioxidant-rich tea extracts, including green tea, white tea, and black tea. These potent ingredients work together to protect the skin from environmental stressors, while also providing soothing and calming benefits, making it ideal for all skin types, including sensitive skin.
To use, simply apply a small amount of the body balm to clean, dry skin and massage gently until fully absorbed.
Sumu Transformative Facial Mist, £78
This luxurious mist, scented with orange blossom and green tea, is like summer rain in a bottle.
Using a combination of effective ingredients and mood-enhancing aromatic universe, this helps to support the ideal moisture balance of the skin, regardless of age or skin type.
Perfect for restoring vitality to tired and stressed skin. If you want to light up some extra glow on your face, enjoy SUMU on top of your makeup as well for a caressing sensory experience as well.
Super Facialist Skin Perfecting Primer, £17.99
This multi-tasking primer from Super Facialist instantly colour-corrects, moisturises, and brightens the skin in one simple step, making it a must-have addition to your beauty routine.
Ingredients such as Hyaluronic Acid provides essential hydration, leaving the skin feeling moisturised and plump, while Cica comforts and soothes, ensuring a calm and balanced complexion. Additionally, Niacinamide works to even out skin tone, helping to minimise redness, sallowness, and dullness for a more uniform and radiant appearance.
AEOS Beauty Body Shower, £34
This luxurious body cleanser by gender-neutral brand AEOS will help to elevate your morning routine into an uplifting ritual for the senses.
Infused with an invigorating blend of organic and biodynamic plant extracts, this shower gel not only cleanses and softens the skin but also stimulates the senses, leaving you feeling energised and revitalised.
Combining a harmonious blend of Rosemary, White Birch, and Gardenia, this body wash is carefully selected to provide a multi-sensory experience.
It’s also infused with Spagyric Crystal & Gem Quintessences – derived from Opal, Amethyst, Charoite, Turquoise, Emerald, Quartz, and Chrysoprase – to work synergistically to rejuvenate the skin and balance emotions at a holistic level, offering a truly transformative experience for both body and mind.
