Mad for Murad – First skincare Youthcam launched in Scotland

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IT can costs hundreds of pounds to get the right remedy for problem-skin.
Now a state-of-the-art skin analysis camera has been launched in Glasgow’s Debenhams store — helping beauty junkies with their biggest concerns.
MuradSpace is a unique retail environment designed by Murad, Inc, America’s most respected modern clinical doctor’s brand synonymous with high-performance, science-based products and services.
It is the first of its kind in Scotland and offers locals the opportunity to experience a skin health assessment inspired by the consultations world-renowned dermatologist Dr Howard Murad gives his patients.

Tester stand
Inspired by Dr Murad’s research, Murad products have been clinically-proven to rapidly resolve troublesome skin concerns.
MuradSpace counters carry all of Murad’s 12 solution-based skincare categories, specifically formulated with the Murad recipe of antioxidants, anti-inflammatories and hydrators, to deliver glowing, healthy and hydrated skin.
Some of the categories include blasting spot-prone skin, redness therapy, targeting fine lines and wrinkles, and eradicating problematic pores.

Dr Howard Murad

Dr Howard Murad

Dr Murad told Styletto Magazine: “Helping as many people as possible achieve healthy skin and live happily is one of the goals on which I have based my research, my medical practice and my life.
“While I wish I could evaluate each individual personally, I am excited that MuradSpace will be available to anyone in Scotland who is looking to improve the health and appearance of their skin.”
Clients who visit MuradSpace will receive a complimentary Skin Health Assessment featuring YouthCam, a state-of-the-art skin analysis system. YouthCam’s proprietary software is based upon over 40 years of research by Dr Murad and measures five key skin health markers: fine lines and wrinkles, pigmentation, redness, inflammation and pores.

Youthcam
The end result is a personalised product recommendation that addresses both the customer’s concerns as well as those identified by YouthCam, providing a scientifically-backed path to restoring youthful beauty.
MuradSpace Skin Health Specialists will help empower people to Look Better through topical care, Live Better and Feel Better by guiding them to make every day choices that support their overall skin health to help them look, live and feel Better Every Day.
The first MuradSpace counter is currently open in Debenhams, Glasgow.

Styletto Mag is a Scottish online magazine which publishes the latest articles on fashion, beauty, shopping and life. The site was founded by journalist Lisa Boyle in August 2011. Styletto Mag is a sleek, easy to access online magazine which features shopping trends, beauty reviews, funny features and women's lifestyle articles. COMING SOON : STYLETTO SHOP - Stay tuned for the Styletto store where you can purchase some amazing one-off vintage pieces, modern, on-trend clothing and accessories to ensure you're always sporting the most coveted items. STYLETTO PRINT EDITION - Soon to be Scotland's best selling magazine, Styletto will be your most glamorous new glossy for women's lifestyle, fashion updates, beauty lust haves and much more. To contribute or submit articles, send them to Lisa Boyle at editor.styletto@gmail.com.

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